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Haier U+ Debuts in Europe at IFA 2015

BERLIN, Sept. 6, 2015 /PRNewswire/ -- IFA 2015 kicked off in Berlin, Germany on September 4, 2015. IFA, a leading international trade exhibition of consumer electronics and home appliances, brings together exhibitors and visitors from around the world and displays the latest products and innovations. Haier, a global smart household appliance leader, unveiled its "smart stage" line of products during the IFA by showcasing the U+ smart home appliance ecosystem as well as several internet appliances and smart self-maintenance products, in a move to introduce its smart life strategy to global markets.

Haier U+ Debuts in Europe at IFA 2015

Haier's U+ smart life platform is an open ecosystem network, a result of Haier's integration of global resources in the internet era. The platform brings together the components of smart ecosystems for air, food, water, security, health and entertainment as well as internet appliances. This is U+'s debut abroad and its comprehensive strategy and wide array of features has made it an eye-catcher among industry insiders and watchers.

Josef, from Berlin, witnessed the cooperation between Apple and Haier concerning an air quality application. The Tianzun air conditioner, upon detecting that the air quality has dropped below a preset standard, automatically transfers the information to the iPhone and, in this example, where the indicated PM2.5 reading did not meet the standard, reminds the user to turn on the air-conditioner. After the wearer clicks "Yes," the iPhone activates the Tianzun air conditioner which rids the environments of the PM2.5 particulates and purifies the air. "It is a great thing that the smart appliance solution can get rid of invisible air pollution for me," commented Josef.

Under the U+ smart home appliance ecosystem, Haier's home appliances become intelligent internet appliances. They can seamlessly connect with each other rather than being isolated. Interactions are achieved between home appliances and human beings via terminals including mobile phones and PCs.

In addition to the intelligent internet appliances, Haier's smart self-maintenance household appliances, which made their debut outside of Haier's home market at IFA, became an immediate hit. These products handle their own maintenance by automatically detecting and resolving any detected issues concerning operation, safety, and cleaning without intervention from human beings. During the IFA, Haier displayed a storage refrigerator with separate dry and wet sections and automatic humidity control as well as the Haier Dizun self-cleaning air conditioner.

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